JORDAN: Hana Sadeq's new fashion designs mix Arab traditions and contemporary style

Record ID: 197527

  • Title: JORDAN: Hana Sadeq's new fashion designs mix Arab traditions and contemporary style
  • Date: 13th April 2011
  • Summary: (SOUNDBITE) (Arabic) FASHION DESIGNER HANA SADIQ SAYING: "The crisis has affected everyone, including me. Sometimes I have to increase prices. Everything became expensive, including fabrics, threads. We have to increase wages of workers. Most of my work is by hand. So when prices are up, I have to increase my price."
  • Embargoed: 28th April 2011 13:00
  • Keywords:
  • Location: Jordan, Jordan
  • Country: Jordan
  • Topics: Fashion
  • Reuters ID: LVA7DPBHCTMU8JAJ4X791UN8PFJW
  • Story Text: Iraqi fashion designer Hana Sadiq released her latest spring and summer collection at a fashion show in the Jordanian capital, Amman, on Sunday (April 10).
    Sadiq has made a name for herself as a designer specialising in the integration of traditional Arabic women's clothes designs with contemporary haute- couture.
    Her long flowing summer dresses were embroidered with colourful patterns and embroidery on a single colour base material.
    Many of Sadiq's designs for the new season feature long cloaks of light material attached to the shoulder or at the neck of a dress.
    Some of the hemlines are cut on the diagonal to show off a bare ankle in the best possible light.
    Sadiq said it was the colours of the rainbow had inspired her collection.
    "I called this collection 'Rainbow' because I used all colours of rainbow. This is a collection for summer and spring," she said.
    Sadiq's unusual head dresses are made of braided hair lengths wound around the head in a creative and appealing manner.
    The Iraqi fashion designer said the recent world-wide economic crisis has affected the cost of her work.
    "The crisis has affected everyone, including me. Sometimes I have to increase prices. Everything became expensive, including fabrics, threads. We have to increase wages of workers. Most of my work is by hand. So when prices are up, I have to increase my price," said Sadiq.
    Jordanian artist Zain Awadh, who attended the show, said later that she had noticed how much work had gone into the detail of the clothes, which she described as being creative.
    "I liked the dresses a lot. I noticed there was a lot of detail that required much work and time. I liked the creativity in the dresses."
    Sadiq's new collection was shown at a charity event to aid cerebral palsy sufferers.
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