- Title: JAPAN: TOKYO: SONY UNVEILS ITS BETACAM AND VIDEO WALKMAN
- Date: 2nd June 1988
- Summary: 1. SVS AND SCUS VIDEO WALKMAN BEING DEMONSTRATED AT EXHIBITION (10 SHOTS) 0.52 Initials Script is copyright Reuters Limited. All rights reserved
- Embargoed: 17th June 1988 13:00
- Location: TOKYO, JAPAN
- Country: Japan
- Topics: General
- Reuters ID: LVA8U42WH57TJPXK9WJXWB3ALDP4
- Story Text: TOKYO, JAPAN
In 1979 Japanese electronics company Sony started a mini-revolution around the world when it introduced a personal stereo for commuters - the 'audio walkman'. Now, nearly a decade later, Sony is pioneering a new concept - a video recorder for the travelling public.
The 'video walkman' is equipped with a three-inch (7.2 cm) liquid crystal display screen and an eight-millimetre format video tape recorder. Weighing 1.1 kilograms (2.4 pounds), the unit has a tour-hours recording and playback capability. It is expected to go on sale in Japan in August for 128,000 yen (1000 US dollars) and is on display in selected Tokyo department stores for the public to view in the meantime.
A Sony spokesman said the new product is aimed at train commuters and car passengers who might want to record late night news and other programmes for viewing while travelling to work the next day. It is planned to market the unite in the United States and Canada by the end of this year and to sell in Europe later. The spokesman said Sony Hopes the machine will spur sales of video magazines and help popularise its mini-video cassette format. It also hopes to achieve sales to match the 35 million audio walkman sold worldwide to date.
<strong>Source: REUTERS - KIMIAKI TANAKA</strong>
- Copyright Holder: REUTERS
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