The characters of the new Ghostbusters movie are celebrated in wax and a virtual experience

Record ID: 900457

  • Title: The characters of the new Ghostbusters movie are celebrated in wax and a virtual experience
  • Date: 29th June 2016
  • Summary: NEW YORK, NEW YORK, UNITED STATES (JUNE 29, 2016) (REUTERS) ****WARNING CONTAINS FLASH PHOTOGRAPHY*** RIBBON CUTTING FOR EXPERIENCE VARIOUS OF EXPERIENCE
  • Embargoed: 13th July 2016 19:27
  • Keywords: Madame Tussuads virtual experience wax movie Ghostbusters
  • Location: NEW YORK CITY, NEW YORK, UNITED STATES / UNKNOWN FILM LOCATIONS
  • City: NEW YORK CITY, NEW YORK, UNITED STATES / UNKNOWN FILM LOCATIONS
  • Country: USA
  • Topics: Arts / Culture / Entertainment,Film,Human Interest / Brights / Odd News
  • Reuters ID: LVA0014OAWQJD
  • Aspect Ratio: 16:9
  • Story Text: There's "something strange" at Madame Tussauds in New York.
    The wax museum has opened the "world's first hyper-reality experience inspired by the remake of "Ghostbusters," giving guests the chance to fight paranormal crime themselves.
    "Hyper-reality is blending the virtual world and the physical world together. So imagine a physical set that's built and you've got all of your VR gear on, you've got a proton pack, you're carrying a proton gun. But all you're seeing is the virtual world, but if you see a chair you can touch it and there is actually a chair there. You can touch the TV or the window or the fan like they are really there," explained Eric Fluet, head of marketing and sales of Madame Tussauds, New York.
    Sony Pictures and The Void, an immersive entertainment company, teamed up with Tussauds to create three floors of interactive fun that feels like you're walking through the movie.
    Wax figures of Melissa McCarthy, Kristen Wigg, Kate McKinnon and Leslie Jones' characters in the film are throughout the Ghostbusters Experience.
    Guests will experience "fully immersive, authentic and multi-sensory space where guests are able to interact with the attractions newest figures, but also enter an authentic physical environment that brings film to life."
    The original 1984 supernatural comedy was directed by Ivan Reitman and was known for the tagline and theme song "Who you gonna call?," became a cult movie classic, spawning a 1989 sequel.
    Ghostbusters: Dimension, the hyper-reality portion of the exhibit, will official open on July 1. The new "Ghostbusters" film will hit theaters on July 14.
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