- Title: Facebook puts Instagram Kids on hold amid criticism of planned app
- Date: 28th September 2021
- Summary: MENLO PARK, CALIFORNIA, UNITED STATES (FILE) (REUTERS) VARIOUS FILE OF FACEBOOK CAMPUS
- Embargoed: 12th October 2021 00:34
- Keywords: Facebook Instagram Instagram Kids children's safety kids' safety social media companies
- Location: INTERNET / MENLO PARK, CALIFORNIA, UNITED STATES
- City: INTERNET / MENLO PARK, CALIFORNIA, UNITED STATES
- Country: USA
- Topics: Company News Markets,Economic Events,United States
- Reuters ID: LVA002EWHYOB1
- Aspect Ratio: 16:9
- Story Text: Instagram has hit pause on a new app it is creating for kids, the photo-sharing service owned by Facebook said on Monday (September 27), in a move that comes amid growing opposition for the project.
Instagram Kids had been touted as requiring parental permission to join, and was supposed to provide ad-free, age-appropriate content, but U.S. lawmakers and advocacy groups have urged the social media giant to drop its launch plans, citing safety concerns.
Instagram said in a blog post that building Instagram Kids was the right thing to do, but that it was pausing the work and would continue building on its parental supervision tools.
"The reality is that kids are already online, and we believe that developing age-appropriate experiences designed specifically for them is far better for parents than where we are today," it said, noting that there were app versions of Alphabet Inc's YouTube and ByteDance's TikTok for those under 13.
Nick Clegg, Facebook's vice president of global affairs, said on Monday that the company is exploring features that would "nudge" a teen away from content on Instagram that its tech system perceives could be negative, or encourage them to take a break from the app. He spoke in an interview at the Atlantic Festival.
(Production: Nathan Frandino)
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