BRAZIL: Rio de Janeiro's fashion event closes and fashion lovers start to prepare for Sao Paulo's Fashion Week

Record ID: 197194

  • Title: BRAZIL: Rio de Janeiro's fashion event closes and fashion lovers start to prepare for Sao Paulo's Fashion Week
  • Date: 2nd June 2010
  • Summary: (SOUNDBITE) (Portuguese) BRAND CONSULTANT, NINA KAUFFMANN, SAYING: "I thought it was a blast. Very colorful, very youthful, the music was fantastic, I loved it, loved it." (SOUNDBITE) (Portuguese) DESIGNER, MAITE VASCONCELLOS, SAYING: "Very beautiful. I loved the shapes and the way they delivered the beachwear fashion this season."
  • Embargoed: 17th June 2010 13:00
  • Keywords:
  • Location: Brazil
  • Country: Brazil
  • Topics: Fashion
  • Reuters ID: LVAAJD70CQIYY72QMV8IIQMZ2ZE7
  • Story Text: Rio de Janeiro's Fashion Week closed on Tuesday (June 1) after 34 Brazilian designers highlighted their upcoming spring/summer collections.
    On the last day of the city's bi-annual fashion event, designer Lucas Nascimento showcased creations inspired on his daily life.
    Windows, marble walls and pleated curtains were Nascimento's main references on the brand's second show in Fashion Rio, after its highly praised debut in January.
    The designer also sought inspiration on Godfrey Reggio's documentary Koyaanisqatsi (Life out of balance), an extremely visual movie that features an instrumental soundtrack composed by Philip Glass, which influenced the fashion show's music.
    Nascimento said his routine was the main inspiration for his 2011 summer collection.
    "I began to look at the differences of my life in England and (my life) here as an inspiration. When I went back to London, I started to think of my summer collection and then I was lucky to see a documentary by chance, Koyaanisqatsi," he said.
    Tube dresses, short jumpsuits, leggings and several pieces with wooden and marbleized tones and textures were the designer's bets for next summer.
    Nascimento, who has been living in London for eight years now, is known for his experience with tricots, which he got from years of work with Sid Bryan, a knitwear master.
    A newcomer beachwear brand also stole the limelight on Tuesday by creating a wild atmosphere on the catwalks set on warehouses at Rio's historic seaport area.
    Brand Triya delivered a collection inspired in jungles and savannahs in its debut on Fashion Rio. Animal prints, colorful bikinis, hot pants and ripped swimsuits were displayed by the models who paraded with a golden make-up on their eyes.
    Fresh transparent mini-dress with zebras, tigers and panthers, tricots with greenish tones resembling canopies and several graphic, tribal prints were also seen on Triya's first show.
    Brand consultant Nina Kauffmann enjoyed the parade.
    "I thought it was a blast. Very colorful, very youthful, the music was fantastic, I loved it, loved it," she said.
    Designer Maite Vasconcellos also praised the brand's debut show.
    "Very beautiful. I loved the shapes and the way they delivered the beachwear fashion," she said.
    Founded in 2005 by young designer Isabela Frugiuele and her friends Bebel Fioravanti and Carla Franco, Triya has been rising as an alternative for Brazil's traditional tiny swimwear.
    Brazil is among the world's top textile producers, manufacturing around 9.8 billion pieces of clothes yearly. Fashion exports soar reaching roughly $1.7 billion dollars in 2009 according to the country's Textile and Confection Association.
    Fashion Rio is Brazil's second largest fashion event, only behind Sao Paulo's Fashion Week which kicks off on June 8.
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