NETHERLANDS: THE HIGH TIMES MAGAZINE CANNABIS CUP AWARD CEREMONY STARTS WITH FASHION SHOW OF HEMP MADE CLOTHES

Record ID: 207739

  • Title: NETHERLANDS: THE HIGH TIMES MAGAZINE CANNABIS CUP AWARD CEREMONY STARTS WITH FASHION SHOW OF HEMP MADE CLOTHES
  • Date: 27th November 1997
  • Summary: AMSTERDAM, THE NETHERLANDS (NOVEMBER 27, 1997) (RTV - ACCESS ALL) 1. GV/SV: WIDE VIEW OF AUDITORIUM/ VIEWS OF FEMALE MODEL WEARING HEMP SHIRT AND TROUSERS/ MODEL WEARING HEMP JACKET/ MALE MODEL WEARING UNUSUAL HEMP SUIT/ MODEL WEARING SWEATER COVERED IN HEMP TEDDY BEARS/ VARIOUS VIEWS OF MODELS SHOWING OFF HEMP CLOTHES/ MODELS GATHERED ON STAGE TO TAKE A BOW/PHOTOGRAPHERS (10 SHOTS) 1.14 2. GV: EXHIBITOR AT HEMP EXHIBITION STANDING NEXT TO CANNABIS PLANT 1.17 3. GV/PAN: GENERAL VIEW OF HEMP EXHIBITION 1.25 4. GV/MV: VIEWS OF CLOTHES MADE FROM HEMP/ STALL SELLING VARIETY OF PRODUCTS MADE WITH HEMP INCLUDING SOAP AND SOCKS/ SOCKS WITH HEMP LABEL (4 SHOTS) 1.43 5. CU: BOTTLE OF WINE FLAVOURED WITH HEMP 1.47 6. SV: STALL HOLDERS TALKING TO BROWSER ABOUT HEMP PRODUCTS 1.54 7. CU: WOMAN ROLLING MARIJUANA CIGARETTES 2.00 8. SV: PEOPLE SMOKING MARIJUANA FROM IMPROBABLE-LOOKING CONTRAPTION 2.07 9. CU: CANNABIS CUP FOUNDER AND HIGH TIMES EDITORIAL DIRECTOR STEVEN HAGER SAYING JUDGES IN THE CANNABIS CUP ARE LOOKING FOR THE SMELL, THE FEEL, THE TASTE, THE STICKINESS OF MARIJUANA AS CRITERIA. HE SAYS IT'S A VERY COMPLEX CHOICE BUT IT'S EASY TO DECIDE WHICH ARE THE GOOD ONES (ENGLISH) 2.29 10. SV: MOUNTAIN GIRL, FORMER "MERRY PRANKSTER" AND EX-WIFE OF GRATEFUL DEAD SINGER JERRY GARCIA, PRESENTING PRIZE FOR BEST AMSTERDAM COFFEESHOP TO THE "GREENHOUSE"/ VIEWS OF TROPHY ETC. 2.46 11. MV: AUDIENCE MEMBERS SMOKING PIPE 2.51 12. SV: RITA MARLEY, WIDOW OF REGGAE SINGER BOB MARLEY, SAYING THAT EARLIER THIS YEAR SHE WAS AT THE GRAMMY AWARDS AND NOW HERE SHE IS AT THE CANNABIS AWARDS SO THINGS KEEP MOVING (ENGLISH) 3.07 13. SV/MV: RITA MARLEY SINGING AND HOLDING A LARGE BUD OF MARIJUANA/ STAGE CROWDED WITH WINNERS DANCING INTO THE NIGHT. (4 SHOTS) 3.30 Initials s.3 - p.3 Script is copyright Reuters Limited. All rights reserved.
  • Embargoed: 12th December 1997 12:00
  • Keywords:
  • Location: AMSTERDAM, THE NETHERLANDS
  • City:
  • Country: Netherlands
  • Reuters ID: LVAAOC1NG0V7V7J2MGWWAQCY83W4
  • Story Text: INTRO: A fashion show with a difference has kicked off the 10th annual High Times magazine Cannabis Cup awards ceremony in Amsterdam - the difference being that all the clothes were made of hemp.

    Hemp-cloth is made from the versatile stalks and branches of the cannabis plant, whose leaves and buds yield the drug marijuana.

    The fashion show was one of a series of events and exhibitions at the 1997 Cannabis Cup awards held in Amsterdam on Thursday (November 27). The awards are designed to highlight the multitude of uses for the cannabis plant.

    Exhibitors displayed hemp clothes, bags and accessories, hemp bath soap and body lotion, hemp wine and cooking oil, hemp building bricks and paper and of course marijuana ready to smoke.

    Cannabis campaigners point to these varied uses for the plant, as well as numerous medical benefits that have been the subject of an increasing body of research, to call for its reintroduction on a large scale to modern agriculture.

    Hemp was a valuable crop grown on farms in Europe and America until the middle of this century when social concerns about the recreational use of marijuana drove it off the farm.

    Now hemp campaigners say there is a booming renaissance in the cultivation and use of hemp, facilitated by more official tolerance of medical marijuana use.

    Nowhere is more tolerant of hemp in all its guises than the Netherlands, and in particular the capital Amsterdam, which makes it an ideal location for the annual Cannabis Cup.

    Notwithstanding the focus on alternative uses for marijuana, the Cannabis Cup is above all about smoking, debating and judging a bewildering array of marijuana and hashish.

    "The judges are looking for the taste, the smell, the feel and the look of marijuana. Its a complex process but its easy to know which ones are good," says High Times' Steve Hager, who founded the awards ten years ago and disagrees that judges are too 'stoned' to make an impartial, let alone coherent, decision.

    "The judges take their jobs very seriously," he said.

    The week of events and parties surrounding the cup attract smokers from all over the world, with a majority from the United States where authorities are significantly less tolerant of marijuana than in the Netherlands.

    The awards themselves featured a performance from Rita Marley, widow of legendary reggae singer and marijuana advocate Bob Marley, and the handing out of 10 prizes including best hemp product, best 'imported' hashish, best coffeeshop, best hydroponically cultivated marijuana and the overall Cannabis Cup - won this year by the Dampkring coffeeshop from Amsterdam.


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